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1984 Oct. 10

Gallagher Report, Inc.

Form letter from the Gallagher Report to Management, Marketing, and Advertising Executives

Confidential form letter from the Gallagher Report, Inc. containing information for management, marketing, and advertising executives about Rupert Murdoch eyeing the Ziff Davis empire, the Coke/Murjani apparel ad account being put on rack, AT&T readying to plunge into Videotex Derby, and the Diners Club taking on American Express. Letter received by H. Kent Stanner.

Mark H. McCormack Papers