Gallery view

1978 Nov. 15

McCormack, Mark H.

Letter from Mark H. McCormack to Rene P. Dentan

Writing on Arnold Palmer's suggestion regarding Rolex's patronage of the Bay Hill Citrus Classic. McCormack outlines the proposed arrangement including entertainment tents, advertising space, identification on the scoreboard, participation in the pro-amateur, costs, and other details.

Mark H. McCormack Papers

1981 May 22

McCormack, Mark H.

Letter from Mark H. McCormack to Rene P. Dentan

McCormack writes regarding Rolex utilizing International Management Group's hospitality marquee at the United States Open Championship at Merion. He will send more details soon.

Mark H. McCormack Papers

1978 Dec. 27

McCormack, Mark H.

Letter from Mark H. McCormack to Rene P. Dentan

Concerning the official program for the Bay Hill Citrus Open Golf Tournament. Includes a contract for advertising in the program.

Mark H. McCormack Papers

1982 May 10

McCormack, Mark H.

Letter from Mark H. McCormack to Rene P. Dentan

McCormack writes regarding exclusive sponsorship in the timing category of the official documentary film of the United States Open Championship.

Mark H. McCormack Papers

1973 Mar. 10

McCormack, Mark H.

Letter from Mark H. McCormack to Rene P. Dentan

Forwarding an advertisement that appeared in a Honolulu paper during the Hawaiian Open and reminding Dentan that since Rolex is paying a lot of money for the endorsement of Arnold Palmer, than perhaps he should be pictured in an advertisement. Enclosure not with letter.

Mark H. McCormack Papers

1981 June 8

McCormack, Mark H.

Letter from Mark H. McCormack to Rene Dentan

McCormack believes the attached would be an excellent use of the funds designated for tennis championships in the New York area.

Mark H. McCormack Papers

1981 July 15

Chilcote, Judy A.

Letter from Judith A. Chilcote to Rene Dentan

Chilcote sends a copy of Alan Morell's letter.

Mark H. McCormack Papers

1981 May 20

Morell, Alan

Letter from Alan Morell to Rene Dentan

Concerning the benefits of presenting sponsorship of the Toyota Women's Championships.

Mark H. McCormack Papers