1967 Dec. 4
McCormack, Mark H.
Cleveland (Ohio) - McCormack writes about the Arnold Palmer retail program, royalty amounts, promotions, marketing, golf equipment and sales volume.
Mark H. McCormack Papers
1970 Apr. 21
McCormack asks Doc Giffin to check the accuracy of Malcom Bund's list as it relates to Arnold Palmer and send him a revised list of Palmer's tournament winnings.
1974 May 4
McCormack confirms that Arnold Palmer will participate in only one Reuben H. Donnelley outing this year for a fee of $12,500.