McCormack, Mark H.
McCormack details his meetings with Ed Block, the advertising manager at American Telephone and Telegraph Company and Tony Galli of N. W. Ayer in which they discussed the film and television prospects for the Arnold Palmer special, Best 18. He also met with Walt Cannon about a combined film approach that would put American Telephone and Telegraph Company in a monopoly position in the United States. McCormack notes prices he quoted for the films and a five year commitment. Jay Michaels and Barry Frank are to meet with Block and Canon to screen some of the films for their marketing people.